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Friday, August 12 • 1:30pm - 3:00pm
Business Analytics for Managing Organizational Performance I (SIGDSA)

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Chair: Benjamin Shao - Arizona State University

Word Ambiguity and Search: Implications for Enterprise Performance Management
David Schuff - Temple University; Robert St. Louis - Arizona State University; Karen Corral - Boise State University; Greg Schymik - Grand Valley State University
Identifying Product Defects from User Complaints: A Probabilistic Defect Model
Xuan Zhang, Zhilei Qiao, Lijie Tang, Weiguo Fan, Edward Fox, Gang Wang - Virginia Polytechnic Institute and State University
Towards the Development of CRM Capabilities for Leveraging Big Data Assets – A Conceptual Framework Derived from Literature
Katja Tiefenbacher, Sebastian Olbrich - University of Duisburg-Essen

Friday August 12, 2016 1:30pm - 3:00pm PDT
Marina 2