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Welcome to AMCIS 2016 in sunny San Diego! 

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Saturday, August 13 • 8:30am - 10:00am
Social and Business Value of Virtual Communities (VIRTUALCOMM)

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Chair: Brian Mennecke - Iowa State University

Relational Embeddedness, Herding, and Tie Persistence
Swanand Deodhar, Mani Subramani, Akbar Zaheer - University of Minnesota
Virtual Social Interaction – An Online Model to Improve Retention Rates in Voluntary Professional Associations
Premalatha Unnikrishnan, Joseph Taylor - Washington State University; Laura Aldrich - Iowa Community Action Association
“On Here, I’m Team Jacob”: Exploring Feelings of Belongingness in Virtual Communities
Julie Wade - University of South Carolina - Upstate; Jason Thatcher - Clemson University


Saturday August 13, 2016 8:30am - 10:00am PDT
Seabreeze 1