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Welcome to AMCIS 2016 in sunny San Diego! 

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Saturday, August 13 • 1:30pm - 3:00pm
Social Shopping: The Good the Bad and the Ugly (SocComp)

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Chair: David Sundaram - University of Auckland

Add the Cool Factor: An Empirical Investigation of the Effect of Positivity and Pictorial Images on Review Coolness
Onochie Fan-Osuala - University of South Florida
Online Video Reviews Helpfulness: Exploratory Study
Mohammad Alsharo - Al Albayt University; Christopher Sibona - University of North Carolina at Wilmington; Yazan Alnsour - University of Colorado Denver
Investigating the Effect of Pre-Purchase Search and Ongoing Search on Post-Purchase Dissonance
Jasmin Guo, Eugenia Huang - National Chengchi University; Shu-Chiung Lin - Tatung University

Saturday August 13, 2016 1:30pm - 3:00pm PDT
Nautilus 4